Girl that I went to college with did it with her husband after their wedding. Not sure if anyone else did it but the final photo on their wedding album on Facebook is them jumping in the pool at the hotel venue. Was kinda bummed there was no aftermath picture because her dress looked like it would look incredible soaking wet but keeping my fingers crossed for their anniversary.
On a somewhat tangential note- I discovered that my guidance counselor in high school did trash the dress pictures. There was a trash the dress photoshoot in some river cave at Riviera Maya that for whatever reason just did the trick for me- you don't even see the dress wet but you see both above and below the water and the bride's dress is pretty much entirely under apart from like, the very top of her bust (it was a sweetheart style strapless dress) and for some reason seeing just the top of the dress above the water turned me on like crazy.
Anyhow, you could see the names of the couple (I'm just using random names- Kara and Jon). Went in for a meeting with her one day to go over transcripts and she had a picture of her and her husband in their wedding clothes in a cave.. she had a dress on that was almost identical to the one in the picture and her husband had the same hairstyle as the guy in the picture (bride and groom's faces weren't visible due to the shadows in the cave), and then I realized she had the same name as the bride in the photoshoot.
Midway through this meeting I realize that I've been beating off to my guidance counselor's trash the dress shoot and spend the rest of the meeting trying to keep my face from going beet red.