So I don't know if this has already been discussed as I don't really pay much attention to these forms, so apologies if im repeating things on other threads. Anyway I'm a 24-year-old male with foot and wam fetish, and I'm trying to figure out why i have these. The foot fetish seems like it is something to do with cross wiring in the brain so I'm not asking about that although I'd be curious to know if anyone thinks there is a link between wam and foot fetish.

I'm personally more into savory wam, the nastier the better for me. Favorite substances being beans and most lumpy and/or smelly foods. That being said anything with any meat or fish is a turn off and just seems wrong. Also I have seen comments of people saying what a waste of food it is, which i kinda agree with, but hey i didn't ask to be turned on by this haha.

The only thing i can think of causing my wam fetish is watching "holly willoughby" getting gunged, she was always beautiful to me even as a kid, also watching dick and dom in the bungalow which had a lot of messy scenes. I always remember feeling somewhat wrong watching them and if my parents came in the room while there was any messiness i would turn the channel over. I can't really think of anything else that could have caused it. I don't know when i discovered that I had it, must have been around 15 - 16 when i realised that gunge etc turned me on. I later discovered a site which i think was called proper messy which lead me to here and the rest is a wrap.

Trying to get some perspective, see if anyone has any theories on how they ended up here with a wam fetish. Also because trying to explain to my girl is difficult, foot fetish has reasonable explanations however when it comes to the wam and why i find certain substances hotter than others it's like impossible to explain, I just sorta tell her "I'm a weirdo, you blew it girl, pulled the sort straw and now your in a bath covered in beans"

I like the savory humiliation aspect of WAM, and my other fetish is seeing bondage or tickle torture type stuff. I guess it's seeing the loss of control aspect is just something I like.

I also think that the access to so much stuff builds on stuff. Like my customs are kind of inspired by other customs and stuff I've seen and then other people may build off that. So it gets weirder and weirder and weirder. Probably in a few years we'll have a custom of someone dressed as Bowser Dumping beans on princess peach or something.

Two words: fucking Nickelodeon. I really don't think it would have developed in me if I hadn't been exposed. I suppose an infatuation with humiliation might have eventually manifested itself in some other way but honestly I just think if you see something and it's concurrent to your sexual awakening it creates a link. Stronger for some of us apparently.

Lmao seriously I blame double dare and all those shows from the 90's

As far back as I can remember I was into mud. It was never just innocent fascination with dirt and stuff, it just always turned me on. You could even say I was obsessed with it. Things developed from there by seeing things on TV and later the Web. I'd be interested to hear from anybody who had a similar experience growing up. So far I have only heard about people discovering things on TV or discovering that playing mud or getting wet was more than just innocent fun once they reached a certain age.

Always thought pies in the face were funny done it to my self lots of times

As a young kid with a developing sexuality, watching Nickelodeon shows like WWYD, WACK and YCDTOTV and seeing good looking guys (aroubd my age) pied and slimed, the two kind of merged.

Fetishes are essentially unknown in primitive societies and are a result of the delayed adulthood common in modern societies. A certain family dynamic probably helps encourage the development of fetish behavior early in adolescence but the selection of the fetish object is essentially random. However, most fetishists when looking back to when they themselves selected the fetish object can readily identify a specific something they were already somewhat predisposed towards. The fetish object is subsequently strengthened during masturbation by interruption of the visualization during orgasm.

In my case, my grandmother used to tell a story about getting stuck in quicksand and mud was always fascinating to me later because I was not allowed to get my shoes muddy. In early adolescence, I saw the mud scenes in Tarzan Escapes and Tarzan and the Amazons and after that, mud was what I fantasized about.

Fetishes are very rare in females. Unfortunately, fetishes do not respond well to treatment and about all that can be done is to try to minimize the obsessive/compulsive aspect of the behavior. I view a fetish is a burden that distorts one's sexuality throughout life and recommend that one never deliberately do anything to strengthened their fetish.

Yeah I also grew up watching Nickelodeon so that's where it started.

In a previous discussion, someone brought up initially being afraid of WAM as a child. Thinking back I realized that applied to me too. When first watching YCDTOT as a small child, I actually used to be scared for the people getting covered in slime. I guess it was the way it happened so suddenly and came out of nowhere. I think as a form of protection, my brain converted that fear into a fascination then later on a fetish.

The pie interest came shortly after and WWYD was the main source. I always found the combination of creamy pies and good-looking faces aesthetically pleasing.

I'm only speaking for myself here.

Yeah, I remember watching Nickelodeon gameshows where contestants got messy and I remember thinking that was pretty cool. However, I believe my sexual desires as an adult are too innate to be chalked up to some gameshows I saw as a kid.

I think getting messy was always something engrained in what would eventually become my sexuality. The game shows were just a point where I made a connection and started to get ideas from.

Basically, I think the wheels started turning extremely early on in my life.

I used to dwell a lot on why I have the sexual desires that I do, but my attitude now is just that I like to get messy because it's fucking awesome.

I'm fascinated by fetishes in general. It's very interesting to explore how some people can be turned on by something and for others, the same thing can be a massive turn off. I'm also really fascinated by how they develop because I'm not sure I really understand them. And I'm also fascinated by the limits of people's fetishes and how far they're willing to push them.
In my case, my enjoyment of wam is definitely not something that would have crossed my mind when I was younger. I've mentioned this in a previous post, but, as a child, I used to be terrified of gunge and mess, particularly on TV. I don't know what it was but, if there was ever a messy gameshow or anything like that on TV, most of the time I turned it over because I was scared to watch it. And then suddenly, I went from being scared to loving it. I love watching guys get messy now, as long as it's with stuff that I also enjoy getting messy with.
While I wouldn't say my love of wam is a sexual fetish, i have explored almost all sides of it and I know where my limits are and what I am and am not prepared to do with WAM.
Fetishes are very interesting subjects to explore, not just for personal and/or sexual reasons.

If i was to really analyze it, for me it's a cross between:

-a way for a person who generally hates violence and seeing people get hurt to enjoy seeing something happen to someone where they get humiliated with no pain involved. There's a nice bonus in that if you hit someone generally, while you might know in your head they are feeling pain and you might get a brief reaction, you don't really see the effect but if you hit someone with a pie, you can fully see the results of your handiwork!

-The destruction of good looks - seeing someone who is handome having his looks in some way defaced (no pun intended) is a turn on to me. The better looking someone is, the bigger thrill to see them get messed up with something messy or even just getting wet, Plus wetlook on its own is very sexy looking and seeing someone wet with water or with a messy substance is a whole other level of "hot" or turn-on to me! So there's the double payoff of seeing someone gorgeous get the looks messed up but in a way that also makes them look even hotter innthe process.

-It's playful. It also includes a sense of humor and lightheartedness. If someone's getting pied, slimed, or soaked it's a fun playful thing to do and see happen to someone. I like when there's a comedic element - a gag or a joke involved as opposed to just porn or a sex scene with someone getting wet or messy (which actually ruins the appeal to me, if there's an x rated element involved, it seems too much like something that's private to someone else and not something i should be watching/enjoying) is the far preferable setting. Take wetlook photography for example. While your standard model with vacant or come hither look getting wet in a river or shower might look nice, im apt to enjoy it even more if there's a bit more of a comedic level involved like the person maybe not having wanted to get wet like being splashed or soaked with a bucket or hose or dunked thrown in a tank or pool.

When i've thought over the years why i find it so attractive, these are the major explanations that come to mind.

There was a pretty interesting piece I heard on the BBC a year or two ago in response to a character on Poldark with a foot fetish. Google if you're interested.

One thing that I hadn't considered before is the idea that a fetish is like the opposite side of a coin to a phobia.
People tend to discuss phobia's a bit more openly than fetishes and I know of people with both foot phobia and for lack of a better word 'wamphobia.' It was more of a fear of a specific substance (beans) but when discussing it a large part of the fear was around the idea of getting it on their skin.
It seems like earlier posters here (and myself) would probably say that before we fully understood our fetish our reaction to mess may well have been similar to that of a phobia, but as this conversation was with a fully grown adult I would assume the phobia has not developed in some way.
Even being tied/bandaged up is pretty close to what someone with claustrophobia probably dreads. While it's a pretty big generalisation there's definitely a few examples of fetishes having an equivalent phobia, which may be more linked than we think.

If you think of a fetish as 'like a phobia, but the opposite' I think you can get a pretty good grounding on how you see your fetish in the wider context of you as a person. It's essentially irrational but not something you have a great deal of control over. Like most things they are a mix of nature and nurture (there's been very little research into if fetishes have a genetic aspect but that's hardly surprising as NO ONE wants that much information about your parents sex life.) You don't have a whole lot of control over what turns you on, so why worry about something you can't control?

I would suggest that fetishes develop partly as a response to something forbidden.

Example: growing up, my mom was very fussy with my appearance and always had me dress nicely and I was never to get dirty. And I would get very uncomfortable with either small amounts of mess, like marker or glue or whatever on my hands, or when I was given permission to get a little dirty, like walk barefoot in the mud at field day at school.

Then for me, "Double Dare" came along and it was a total repudiation of that mindset. Here were kids my age sticking their hands in mess and going down the Sundae Slide and doing all these things that involved them playing in food and getting their clothes trashed. It probably didn't help that I was going through puberty and sexual maturation at that time as well. So I started doing small messy games on my own and found that they sexually aroused me as well, probably partly because the substances also smelled and tasted and felt good, as someone else mentioned.

I think this "forbidden fruit" idea explains a lot of the fetishes in mainstream porn. You can't really have sex with your teacher or the prep school boy/girl or your suited boss or the delivery person, but it sure is fun to fantasize about doing it! I think that also explains more extreme fetishes like BDSM and step-family fantasies in porn. It's human nature to want what you can't have and getting it or doing it makes us feel naughty in a good way, like we've gotten away with something.

I have had a wam fetish for as long as I can remember, from watching shows like YCDTOTV, Three's Company, etc. As a child, I often fantasized of Suzanne Sommers rolling a dessert tray full of cream pies into my bedroom to completely plaster me with. I thought I was the only person in the world with this unusual fetish. It's nice to know I'm not alone, but still feel like it's extremely rare and embarrassing to share with others. I'm hoping that it catches on and becomes more mainstream one day soon.

Bingo.

I have this fetish after seeing GYOB in the early 90's. I think for most people it started after seeing something as a child.

Absolutely agree with this! Lumpy, nasty food - but not meat, that's...urgh. Horrid.


Same here when watching gunge gameshows on TV. I think there was just something so humiliating and embarrassing about gunge on TV, I couldn't bear the idea that my parents would catch me watching it.

There definitely is a humiliation element to WAM for me, probably from the gameshows. My love of food stuffs as gunge is probably because those were the substances I had access to and experimented with growing up. For me it even comes down find the packaging on certain tins seeming more arousing than other packaging...!!! So weird.

It's an interesting thought as to why, but mine started back in the early 80s and I agree with the thoughts of doing something totally different to the normal way of growing up. Here in the UK we had 2 Saturday morning programmes at that time, Swap Shop (on reflection a tad boring and very safe) v Tiswas (gunge abounded!). Guess which my parents didn't want me to watch.... so I had to go to friends to see Tiswas

So from the age of 6 or 7 gunge was wired in my brain as edgy, exciting and I guess forbidden.

Weirdly I was allowed to watch Crackerjack (on BBC) but I remember almost waiting until the end for Take a Chance, just for the humiliation aspect.

So it's hot wired in me over 40 years later!

I'm obviously NOT advocating towards those shows now but explaining how I saw it back in the 80s.

Our parents used to cart us off to a nudist campsite most summer weekends from a very young age, so there was never any mystique about the human body to me. I didn't find any particular facet attractive - except the face.

No idea where the pie/gunge hitting the face aspect elbowed its way in, but I just love the humiliation-without-cruelty of it. It's funny, it's embarrassing. I just always, always, ALWAYS wanted to be the man who copped the cake in the face on TV.

My experience is much the same, i was pretty terrified/embarrassed by watching it when i was younger. I would walk out of the room when the pies started to fly in Mr Pastry, Charlie Cairoli, Or other 60s UK TV programmes and couldn't bare to watch Noels House party as an adult with company. On my own was different. It used to embarrass me, because i used to think why would these guys allow this to happen to them, how can they cope with the humiliation of it. And ask myself how would they clean themselves up. We all know now that of course they loved every minute of it, but it was my mindset at the time. As i got older and the internet videos and photos appeared in the late nineties and early noughties, i realised watching them turned me on. I think my general dislike of getting dirty is a major part of it.

Its only relatively recently that i have had the privacy and freedom to partake myself, you soon realise that thats the way you are, that its not only sexually exciting but also terrific fun. Its part of who i am and how i get sexually satisfied. Everyone on here is different but with me i particularly enjoy seeing a handsome guy clean one minute and totally messed up the next so humiliation is the key. But equally i would never deliberately pie a guy that didn't like it.

To be honest i am extremely relieved that my two fetishes (i also like to see guys smoking large cigars) are so harmless. As we all know, there are fetishes that are much worse and some socially unacceptable - this not something we have any control over.

Patrick

I'm convinced that my mother's fanatic obsession with cleanliness and perfect behavior was a big factor in my interest. The big fantasy diversions of my earliest years were Tarzan, Hercules, Gilligan's Island, beach movies, Elvis and the like. They were all tributes to politically incorrect damsels, jungle peril, wet muddy messes, bikinis etc. Every bit of it was polar opposite to the environment that I was trapped in and didn't care for. Small wonder that half a century later I am happily married to Peg Bundy and this is my life ...

I'm almost 36 and I loved watching Noels House Party when I was younger. I loved seeing others getting gunged on the programme and how well dressed they seemed to look just before getting gunged.

When I was 11, I was pied several times on stage with so many people in the audience. I felt something but it didn't start to feel sexually related until I was about 16. However, I suppressed it for many years and didn't start doing anything until I was 24-25 years old.

I enjoy seeing videos of both men and women being gunged and pied while well dressed and all I think about is how I'm wishing it were me. I've always wanted to be gunged in a gunge tank, which my husband assures me will definitely happen 1 day.

I now indulge in my fetish with my husband, who was a sploshing virgin until he met me. I also enjoy some light bondage with this fetish too.

Anyway, that's my story behind why I think I'm into this!

When I was younger I was able to watch wwyd and ycdtotv And I loved the games shows like double dare and slime time live. I would change the channel as we all would because of a weird feeling I got in my gut as a kid which was hormones I guess starting very young. I had dreams as a kid being on all those game shows but especially double dare. I would fly down to the stage and become a contestant... in my dreams . I still watch reruns to this day literally bring back memories like a mofo. I remember when I was 6 I was into this as a fetish. Was exposed to wam in school when I was 5-6 when we used to play with white goop during playtime when we would go from activity to activity and that was my favorite thing to do. I always loved it. Got my 2 girlfriends which were the hottest girls you could ever date in school. when I was younger into it when I was 6 and my girlfriend was 4 and when I was 10 and my girlfriend was 11. Me and my girlfriends GOT CAUGHT ZERO TIMES IN MY LIFE GETTING MESSY. Fast forward a couple years and then it became a sexual fetish... to where when I was in school I would always be nervous if something WAM was going to occur and MIND YOU this was in elementary school. All the way through the end of middle school. Fast forward a couple more years and then I started searching on the internet for all my dirty WAM Sexual desires. Found the UMD from a YouTube video back in 2012 but made an account in 2014 and loved it here ever since. Found out I have multiple fetishes instead of just MUD, Mustard and peanut butter fetish as a kid now I love basically all WAM. Just been trying to find another female WAM GIRLFRIEND and it's a kindy lonely here in Western Massachusetts. FOR ME WAM AS A KID I FELT GUILTY, but now I've learned to find every opportunity to get messy and embrace it and love to share my experiences with anyone.

There's a popsci book on the market, a few years old at this point, called Perv: The sexual deviant in us all. It talks about fetishism and it's theorized origin.

However, the theory only applies to men, as fetishism in women hasn't been studied so extensively.

The quick and dirty is if the correct circumstances arise, then a boy will imprint as a child, and then the topic will become a fetish later in life.

Also, everything under the sun can become a fetish, even the sun itself. That's from the book.

Fascinating thread, and I think it's a question that most of us have explored in the past. I myself do not have a definitive answer but would be quite OK relying on both the science and perhaps the wisdom of the crowd.

What I've actually explored more extensively is instead *this* question, and all of its related questions: "What would it matter if you knew the source of the fetish?"

Knowing the answer to any "why" question doesn't *necessarily* buy you anything, and I'd think it's important to understand why you're asking the question in the first place. If you're strictly intellectually curious, then the comments and links on this thread should at lest partially satisfy that curiosity, and with a lengthy afternoon of internet research, you can fill in some knowledge gaps.

If you're asking because you want to *change* things, that's another matter altogether, because you presumably would want to know Reason X, Y, and Z and thus attack those reasons to make changes.

If you're asking because you want to understand the Reasons which may also have *other* repercussions in your life, that also could be both an intellectual pursuit or a therapeutic one. For instance, if Reason X was the main cause of the gunge fetish, but it *also* has caused other downstream effects in other realms in your life, that might be good to know.

In the end, I personally have put to bed the desire for a definitive answer and instead have chosen to double-down and escalate the lifestyle. I've realized, for myself, that gunge is far above a fetish, but a fundamental and indelible identity for me that can't be suppressed, mitigated, or surgically extracted.

So I say, "fuck it", and take it as far as I can go.

Awesome question, and awesome thread. I think it's pretty cool that so many have offered thoughts here.

There have been a few threads on this before over the years:

https://umd.net/forums/nature-or-nurture
https://umd.net/forums/the-psychology-of-a-wammer?start=0
https://umd.net/forums/random-question-about-gunge-and-stuff
https://umd.net/forums/which-came-first---wam-or-gay

Commonalities:
- quite a number of people say that as kids they originally used to find it frightening when they saw someone being messed up on TV, then at some point it became arousing instead.
- quite a few wammers also grew up in households with a distinct OCPD atmosphere, where messy/muddy play or food waste were frowned upon.
- for me there's also a big "good sport" element. I didn't realise this for a long time, but WAM situations on TV (like NHP/GYOB/WWYD) implicitly show that the person being gunged is safe and gentle. Think about it: if you grew up with a violent, aggressive or emotionally distant father, there's no way you could ever apply to go on GYOB or WWYD with him, he simply wouldn't be up for it (and you wouldn't feel warmly enough towards him to want to). You know that someone who is OK with being pied/gunged and who consents to being briefly humiliated in this way out of love for others (family members, friends or colleagues) is someone kind and good-humored. Outside of a WAM context, situations where people mess each other up automatically require and suggest intimacy, as you have to feel safe and comfortable with someone and know them pretty well before you're able to goof around in that way. I definitely think that's something I was responding to when I developed this fetish. All those "bad" husbands getting gunged on NHP and "bad" dads getting dunked on GYOB or pied on WWYD are good, kind men, otherwise they wouldn't be up there - the real bad husbands/dads would never ever put themselves in that kind of position. And watching those shows when I was young, I think I unconsciously saw something I yearned for.

I know what you mean, when I watched GYOB as a child it fascinated me to see the relationship between the child and adult as I had nobody I knew who would allow themselves to go on a show like that. It made me wish to have a fun loving adult in my life growing up as I've never been close to my dad at all.

This is my reply to one of the other threads but it fits here too. My own Mud fetish was ignited at a very young age, probably only 9 or 10. I was watching a kids program which featured some sort of mud wrestling, I remember I was totally mesmerised by it and I experienced feelings I'd never felt before even at that young age. At the time my mum was around and I was trying not to show any interest and hide the amazing feelings I was suddenly experiencing. I think also there was some 'forbidden fruit' going on, my mum ran a very clean and tidy house and getting our clothes dirty would always result in a telling off and the idea of getting clothes wet and muddy deliberately was unthinkable. But it was mostly the amazing look of these people covered in mud that really caught my imagination. Of course I was not able to really explore this new fascination when I was young beyond maybe muddy knees on my jeans when out with my friends. Having said that the fetish was in me and I even remember on bath nights being able to reach a pre-pubescent organism by rubbing up and down the bath while fantasying about getting my school tracksuit muddy. So this interest was ingrained before any more adult interest developed for me. When I got to my teens I became very worried and aware this interest wasn't normal and not healthy (at least that's what I thought at the time) but I couldn't ignore it. Like most teen lads I was now masturbating more or less daily and I was so concerned that on alternate days I'd force my self to fantasise about normal activities with females but on the other days I'd allow myself the freedom to dream about being in my old skin tight jeans and mud. Muddy football with other similar lads slide tackling and muddy saves in the goal mouth, sometimes I'd be in a group farm working, me and the other lads in our jeans being transported in filthy cattle trucks so we'd be partially soaked in mud before we got to the fields to complete our muddy activities or sometimes just plain mud fights and wrestling with skinny jean clad lads which alway climaxed with me shooting my teen load into the Kleenex.
It was only when I got my own place that I was really able to explore mud fun properly and it never disappoints me. As an adult I lead an ordinary conventional life but every so often I get a chance to squeeze into my skinnies or some lycra and explore some muddy area on and off my mountain bike, often ending in my mud soaked jeans being filled again with a nice load.
As to why I have this interest I just don't know and as to where my other fetish for rubber came from I just don't know
I'd really like to hear if this is a familiar story to other people.

From what I remember from university lectures, this is commonly how fetishes start. A person has a sexual reaction to something and is so shocked by it that they repress it as something unpleasant, and only later reconcile themselves to the truth of it. Can't quite recall *why* this was on the course (I think it was something to do with what motivated a writer or artist to depict somethingorother).