Time to break the current streak of beyond-disappointing WAM alerts! Short clip but nicely done.... and yes, Bojangles is a BIG thing in the South. Their chicken biscuits will take years off your life (but probably worth it).

https://www.youtube.com/watch?v=WkrVfLDinuI

Bo's!!!! Somebody Fed Ex me some of those fries. I miss those.

Rich, fess up bro, are you making local TV ads now?

I've never been to one...but I want to go now. The fluff o dem biscuits...

There was a Bo's right across the street from my high school. Mmm-mmm. Sadly there wasn't a slime-spewing car wash.

Damn, I miss Bojangles

This is really well done. I really like that she was putting on makeup, and then WAM! To go from primping to getting totally destroyed with mess so quickly... that's just awesome.

If I'd done this particular ad, I would've definitely left in more aftermath.
Still, that gag was perfectly done. Let's just assume the director was "one of us."

(Side note: My one "local TV ad" dream is with this mother/daughter duo who do a ton of annoying ads for a car dealership. The daughter's college-age and quite cute. I think one ad where she finishes reading her annoying promo pitch... and just gets BLASTED with pies... would be a huge success. But I doubt they'd go for it....)

I was enjoying the glow of Bojangles nostagia too much to point this out but now that it's worn off ... Not crazy about the foam (?) slime.

this amazing

Yeah this was cool, but wigs aren't really my thing though.

Wow! I am stunned. A WAM Alert that actually lives up to (and dare I say exceed) the hype. A quality mainstream scene with good set-up and attire. As Rich pointed out, a little more aftermath would've been nice, but what we got was awesome.

Shaving foam slime? So that's like just a million micro soap bubbles- bet she cleaned it off in 5 seconds #NeverNotWhatILike



Really love the tri-color pie wash effect!

Oh yeah, it's definitely the owner's wife and his daughter. So I don't see a great way to pitch it that doesn't end in disaster. Shame, as I know just from random people complaining about/making fun of the ads that this idea would be a BIG local success (and not in a WAM way).

Yeah, it's definitely colored foam and not the classic "cake batter" slime (notice how she wipes it off quick) but I still think the setup is great. And I can see them not wanting to spend half a day cleaning the interior of a car post-slime.

FYI this is their "Boomerang" version of the video for those who liked that GIF.
https://www.facebook.com/Bojangles1977/videos/2151240545094587/

Jeepers - decently attractive female applying make-up (vanity), three, pressurized streams of colored thick/gooey gunge (foam or whatever) -- one directly in the face, complete head/hair and face coverage AND aftermath (wipe + humiliated look)...and STILL PEOPLE COMPLAIN!

This was probably the most 'wam' sight gag in a TV commercial since the guacamole/beer commercial from several years ago. it was excellent, imo. Only thing that could have made it better is a REALLY gorgeous model or beauty pageant queen.

Bojangle's Chicken Supremes are undefeated in this life.

Quality