I think pies in the face in Brazil are becoming more popular than soccer. Sorry Brazil, but a first round beat from Australia in the women's World Cup and that pathetic performance against Germany in the last World Cup along with that loss to Paraguay a while back knocked futbol down a few pegs.
For me, none of these things have problem, I am completely indifferent to soccer, I think a waste of time, like any other sport. Of course, unless you have a women's soccer match where the losers take pie in the face of the winners using soccer clothes.
I found this photo in the Instagram, picture of 6 days ago. The ex-producer get pied, it was a parting gift for being her last day working in "Chega Mais". Her name: Camile Liguori..