I had an idea for an Instagram video skit, vine-style. You're dressed in ordinary clothes, maybe soccer mom-ish, playing that dumb Pie Face game with a tiny bit of cream. It gets triggered, and you sit back and wipe it off easily with a kleenex. Then from out of nowhere you're clobbered with an actual pie in the face, and left trying to wipe it off with just a kleenex.
Which is basically just this joke from the Simpsons: