What the hell....???
https://www.youtube.com/watch?v=OxVci-l2HLs

Multiple females getting well-pied in the promo?
A guy getting a stupid, non-messy punishment (AKA "The Barb Treatment")??
Not even a single shot of Dumb & Dumber covered in pies and falling down???

Is this still Chega Mais?!?
I hate to say it, but maybe my girl Barb is the poison that inflicts this show. Remove her for one week, and look what happens. Anyway, cautiously optimistic. (Still no idea when beach show airs...)

*** Since I don't speak the language I can't tell if the beach segment is included in this week's episode or if they're (once again) promoting it for next week.

*** This doesn't appear to be the "Ruda dunked" episode as the shirt he's wearing doesn't match up.

*** It should be noted that in last week's episode Barbara smacked/punched/slapped the shit out of the idiot twin in yet another fit of rage after losing a question.

Perhaps Chega Mais should add a UFC cage fighting segment and Barbara can fight the idiot twin. The audience would win no matter who loses.

We shall see with the absence of Barbara this week if she's a poison pill or not. As much as it pains me, perhaps she needs to go off with her friend Sabrina if the show's format goes so far against her personal vanity.

We're lucky though, we trash this show on "down" weeks but when in the history of mankind has there ever been something quite like this? Beautiful models, dressed to the 9s, participating in very messy pie in the face games - every week.

Enjoy this one while it lasts, amigos, because there might come the day this show is cancelled or goes the route of Esto es Guerra or other shows that showed great promise at one point and then all but dried up.

for a second there, I thought they were going to pie Jesus....but that would be sacriligious...

Why does everyone think their New Years show would feature Jesus rather than "Father Time"?? Maybe they needed a midget in a diaper? (Thank God there's no midget in a diaper.)

The flipside of this show being as good as any weekly mainstream show ever is now, beyond CM (and *maybe* DL on a very good week), we are in the absolute valley of mainstream WAM. I know it doesn't SEEM that way with the abundance of YT clips that pop up here... But the bulk of those are 5 & 10 years old, or older.

Think back. When was the last time an American show delivered? (If you said "Boom," go stand in the corner.) The days of WWYD and STL (and IBYW, and Fear Factor, and Distraction, and even Spellmageddon) are a distant memory. The Brits have lost the ability to pie ANYONE correctly, and even the Japanese clips are few and far between now.

Brazil is single-handedly keeping mainstream clips going... Wrap your head around THAT.

Looks promising. As for the beach games, do they include pies? It doesn't look like it from the trailers, but I swear someone on here a while ago uploaded a pic that suggested otherwise.

Further to Rich's last point, I can't remember the last time ANYONE was pied on British TV. Not in the past couple of years, anyway.

I think mainstream television shows featuring messy segments are more popular during times of economic prosperity and social cohesion.

Your average (non WAM enthusiast) television viewer is less receptive to silliness like pie-throwing when bills and debt are piling up and society is unraveling.

This might explain the dearth of WAM television in the U.S., U.K. and Japan.

The Brazilian economy is undergoing a near depression with conditions not seen since the 1930's.

The ratings of DL are falling fast according to a website I've been following. Perhaps Brazilians have less tolerance for pie in the face schtick because dark reality is overcoming them.

The ratings for Chega Mais have always been anemic and the show is basically pie throwing from beginning to end.

We may be entering a dark age of WAM-less mainstream television that lasts awhile.

The Three Stooges become widely popular in their first year of signing to Columbia Pictures.
The year was 1934.
Literally the height of the worst economic depression in American history.

Nice theory, though.

The few messy related shows that I grew up with: Double Dare, Fun House etc. seem linked (at least to me) to the decades of economic growth and relative social calmness (the mid 80's, 90s and early 2000's).

Isn't it true that most of the messy related shows in the U.K. also took place during the mid 80's, 90's and early 2000's?

Where are their replacements?

I don't think that mass audiences are likely to be drawn to shows based on pies and mess during periods of economic and societal decline. Especially in Western countries.

The Stooges would find an audience today. Their comedy is classic. However, in a media universe of 1000 channels and the internet they might be relegated to a crappy television station like RedeTV!

I might be wrong but that's how I see things.

Go further back. The late 70's had a gasoline shortage and a hostage crisis in Iran... But thanks to variety shows and some social trends, pies in the face were never more mainstream on TV. (We're talking prime-time shows and big celebrities, not Nickelodeon shows primarily aimed at kids.)

I don't remember the 80's personally feeling like a "safe" time, with the constant threat of nuclear war in the background, but I was also a little kid then.

I think there are trends for this sort of thing, independent of what's happening in society. Now if you want to argue that stupid humor (pies in the face and pranks and so on) has now migrated to YouTube, I would agree with THAT theory. The "Pie In The Face" game is certainly a huge hit for Christmas but I don't see that translating to a return to slapstick humor in mainstream programming.

I think mass audiences in the U.S. would more likely tune into a t.v. show where contestants throw a brick in each other's face than a pie.

YouTube videos where people fall down stairs and hit their head on the cement or jump off their roof and break their leg have tens of millions of views. Probably more views than every YouTube pie video combined.

I'm not an expert on slapstick comedy but it seems people prefer the violent version of slapstick to the silly version. Especially today.

Perhaps it has always been this way?

This is why Live Leak has become so popular. We are a violent society now (worldwide).

Perhaps more of a factor than "economic decline" is widening classism (or wealth disparity)...the 3 Stooges injected chaos into upper class society (pie fights at posh gatherings, etc.) as did the Marx brothers (with lass messy slapstick)...another factor is less economic stress and more "social anxiety" (fear, stress)...people tend to want more mindless entertainment 9a distraction), less thought-provoking or critical content (as with post 9/11).

As in nearly every type of entertainment content, trends ebb and flow, return/vanish in cycles...not sure where we are now in that cycle now...