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Crime No1: Zooming in. Just don't do it. When the camera zooms in it cuts out bits of the scene that parts of the audience will have been wanting to see. Just frame the shot so we can see everything and let the audience choose where to look.
Crime No2: Being so obsessed with keeping the model's head in shot that they entirely miss the important shots of another part of the model getting wet or messy. I've seen this in numerous wetlook trailers, the model is stepping down, from dry, into a pool, but the camera operator is so obsessed with keeping her face in frame that the actual money shots, where the model's clean and dry clothes are making first contact with the water, are happening out of sight off the bottom of the frame. Just lose her head and pan the damn camera down, her head will come back into shot as she continues to step down, and meanwhile we get to see the actual wetlook happen.
Crime No3: Shooting outdoors with the sun behind the model so all we can see is a silhouette.
Crime No4: Camera operators afraid to get even a little messy, so they shoot outdoor scenes from miles away at the top of the riverbank, meaning shakey zoomed-in shots. As Rob Blaine put it thirty years ago, if is impossible to get good mud footage unless you're willing to go right into the mud with your models.
Low rise jeans are an abomination, and utterly ruin any scene they are seen in.
Any scene where two girls are messing each other up, and they're terrified of touching each other between the legs (even though clothed), meaning that at the end of the scene every inch is covered in mess, except for the most important area.
Any scene where we can't see the model's legs / bum / crotch getting messy.


